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Meet Our Consultants

Experience You Can Trust


At Just Associates, our consultants have a wide breadth of experience in the patient data integrity, enterprise master person index, health information management and record-matching algorithm domains. We focus exclusively on the processes and technology that form the foundation for accurate patient identification, information management and record linking. We create customized solutions that meet our clients' specific patient data integrity challenges, no matter how complex. Through our unique combination of professional services and advanced technology, we help our customers understand how to accurately link records and identify and remedy processes that jeopardize data quality.

At the heart of our services and solutions are industry recognized experts in the areas of health information management, patient data integrity, enterprise master person indexes and record matching algorithms. All of our projects are managed by credentialed HIM professionals with extensive experience working within HIM departments and with the technology solutions deployed throughout the healthcare facility. Our consultants have worked with every major health information system including Cerner, Siemens, McKesson, Meditech, Initiate, QuadraMed, Eclipsys, Epic and others.

The following is a listing of some of our consultants and their backgrounds:

Beth Haenke Just, MBA, RHIA, FAHIMA – CEO and Senior Consultant

Beth founded Just Associates in 2002 and has grown it into one of the industry's leading providers of data integrity services that minimize the ongoing cost of maintaining patient data quality.

With more than 30 years of experience in the HIM sector, including executive-level positions at QuadraMed, Pyramid Health Group, New Era of Networks and Quality Visions, Inc., Beth brings to Just Associates a unique blend of HIM and technical expertise, including database and software design and management. Beth's strengths include project management, business development, healthcare business and operations management, product management and financial management. While her pragmatic business techniques, technological know-how and strong knowledge of the healthcare industry bring a unique value and quick return on investment to the clients she serves. Beth has completed hundreds of consulting engagements including MPI clean-ups, Patient Access assessments, MPI assessments, HIM operational reviews and EMPI needs assessments, and RFP development, as well as software development, testing and implementation projects for healthcare organizations, multi-facility IDNs and RHIOs. She has served in several officer, board and chair positions for AHIMA and the Colorado Health Information Management Association (CHIMA) and contributed to the "HIM Principles in HIE" and "Patient Identity in RHOs" workgroups. Beth was appointed co-chair for AHIMA's Health Information Exchange Practice Council in 2008 and is the past president of the Colorado HIMA. In 2014 Beth was asked to serve on the AHIMA Information Governance Task Force which will continue through the end of 2015. She was also recognized as the 2015 Colorado Health Information Management Association's "Distinguished Member."

Beth has also been a featured speaker at numerous State and National professional meetings including AHIMA, HIMSS and TEPR, as well as a number of software vendors' user group conferences (Cerner, Microsoft, IDX).In addition, she has authored and been quoted in articles published in the Journal of AHIMA, For the Record, Healthcare IT News and Modern Healthcare. She was the lead author on AHIMA's Practice Brief: HIM Principles in Health Information Exchange. Beth earned her Bachelor of Arts at College of Saint Scholastica and her Master in Business Administration at the University of Colorado.

Karen Proffitt, MHIIM, RHIA, CHP – Vice President, Consulting Services

As Vice President of Consulting Services, Karen oversees the day-to-day operations of Just Associates' consulting services. She is also responsible for strategic development of new services and solutions that leverage the firm's unique data integrity capabilities to serve evolving market needs. Karen has more than 30 years of experience in HIM leadership roles, with a strong expertise in electronic health records, EMPI management, Epic implementation, medical record document management, legal/privacy issues and data governance.

Karen is a member of AHIMA. At the state level, she served as a director for the Colorado Health Information Management Association in 2008 and was president of the Tennessee Health Information Management Association from 1997 to 1998. Karen is past president of the Upper East Tennessee Health Information Management Association and the Mid-East Tennessee Health Information Management Association. She also served as the education chair on medical records for McKesson's INSIGHT HIS user group, from 1994-2000. Karen earned her Bachelor's degree in Medical Record Administration and her Masters in Health Information/Informatics from the University of Tennessee.

Rachel Podczervinski, RHIA - Director of Identity Solutions

As Director of Identity Solutions, Rachel has experience managing over 50 data reconciliation projects. She has led a team of six managers, eight supervisors, 20 quality assurance specialists, and 64 patient identity experts to identify and correct duplicate records hiding in systems using a sophisticated patient matching algorithm. She is a recognized leader in EMPI maintenance and management in both Colorado and the U.S. With over 15 years of experience working with patient identity and master patient index management in hospitals across the country, Rachel's contributions provide an example of how leadership, staff and project management, communication and data reconciliation experience come together to improve the patient identity landscape. Based on this, she was recently presented with the Rising Star Award from the Colorado Health Information Management Association (CHIMA). She recently earned her Master of Science Degree in Health Informatics from College of St. Scholastica in Duluth, Minn.

Megan Munns Pruente, RHIA, Identity Manager

Megan Munns Pruente, (RHIA) is Identity Manager at Just Associates, a role she quickly assumed after first joining the company as a supervisor. Shortly thereafter, she was promoted to a project manager, where she assisted in the setup of Just Associate’s Project Management Office. Now as Identity Manager, Megan is responsible for overseeing data reconciliation projects, resource management and allocation, staff development, business development, and budget management. She also holds responsibility for project strategy, planning and execution.

Prior to joining Just Associates, Megan was a business systems analyst with Aurora Health Care in Milwaukee, WI, where she was responsible for deploying the organization’s implementation of Epic across 11 hospitals and a number of clinics. She is Epic-certified in HIM (Coding and Abstracting, Release of Information, Deficiency Tracking) and Identity applications.

Megan prides herself in giving back to the HIM profession by serving on the advisory board of a Colorado-based HIM program, as well as mentoring students. She is active in the Colorado Health Information Management Association (CHIMA), currently serving as co-chair of the Technology Committee and previously serving as Board Secretary. Megan also serves on the AHIMA HIE Practice Council and participates on a number of council projects. Megan was recognized with the prestigious Rising Star award from both CHIMA and the American Health Information Management Association (AHIMA) in 2014.

Megan received her bachelor’s degree in Health Informatics and Information Management from The College of Saint Scholastica and she is presently working to complete her Masters in Public Health with a concentration of Public Health Informatics. Megan is a frequent speaker on data integrity and quality-related topics.